Welcome a blog that focuses on websites, social media & online marketing strategies.
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Learning how to use social media to grow your business is still a relatively new phenomenon for most companies. Many people I talk to say they know they “should” be using social media, but they don’t have time or really know why or how to best gain returns with it. Knowing exactly if social media marketing will work for you and how …
2015 is almost here, so let’s look ahead to some of the most widely accepted website trends to keep in mind so you can be successful in the new year. If you haven’t redesigned your website in the last 2 years, a ton has changed. Maybe it’s time to ring in the new year with an updated website with these powerhouse …
“Why do you need a website?” I talk to small business owners every day and I am still a little caught off guard when they wonder if they really need a website… Of course I’m biased, but mind-blowing stats are also on my side… Here are just a few: 87% of U.S. adults use the internet (January 2014 Internet User …
Looking for the best website builder for your needs? If you want a website that you can maintain yourself or pay someone else very little to do it for you, then a Content Management System (CMS) is the way to go. There are many CMS platforms out there and comparing them on a detailed level can melt your brain. I …
How can you boost search engine rankings without spending a dime!? First find out how well your site is currently optimized for search engine by taking a quick test using a free SEO (search engine optimization) audit tool like Woorank. Then, before you pay thousands of dollars to hire an SEO specialist, you may want to try some basic tactics on …
Are you too busy for social media usage in your organization? You’re not alone. Let’s face it, this stuff takes time. Time to learn about social media and then more time to actually use it. Time you don’t have. And you may have run a successful business for years without social media, so why start now? Because even if business is …
Having a well-designed website is about more than looking good. It’s about getting results. Here are some website design tips for 2014… The good news is that “getting results” is exactly what Google is hoping for you, so they reward good design with stronger SEO rankings. Did you know that many of Google’s ranking factors are focused on your site visitor’s …
How often should you redesign your website? With a little quick searching, you’ll find that most experts will suggest a website redesign every 2-3 years. We agree. But with one caveat: you can wait 2-3 years, as long as you update your site a minimum of every 1-2 weeks between full redesigns. Updates might things like upcoming events, announcements, industry …
When is a website design finished? I’m sorry, but hopefully never. Websites have changed. I don’t just mean the design styles, with a crisp layout or better graphics. I mean the purpose and function of a website has changed. Remember when websites were basically an online brochure? A place to promote your business. People added gobs of text and key …
